Program management

Run a creator program without losing track of anyone

Manage dozens or hundreds of creators in one place: who is in the program, how they perform, who can see what, and what you report back to the business.

Starts with a 30-day free trial of Scale.

A creator program outgrows its spreadsheet faster than expected

A program starts with a handful of creators and a sheet. As it grows, nobody is sure who is active, whose numbers are current or which creators fit the next campaign.

Reporting back to the business becomes a monthly scramble, and onboarding each new creator adds more manual work.

Program management software keeps the roster, the data and the reporting connected, so growing the program does not mean growing the admin.

How it works with Creato

  1. 1

    Onboard creators fast

    Creators connect their accounts once and appear in your roster with live stats across platforms.

  2. 2

    Organize the program

    Group creators by owner, vertical or tier, and give each team member access only to the creators they manage.

  3. 3

    Report back

    Use live recap links and the roster dashboard to show leadership what the program delivered.

Scales without extra admin

From a handful to thousands of creators, the data keeps itself current.

Right creator for each campaign

Compare live stats and pitch a shortlist in one link when a new campaign starts.

Clear ownership

Role-based permissions and per-creator access make it obvious who looks after whom.

What a creator program needs from its software

Programs differ, but the operational needs repeat. Use this list when comparing tools.

  • A single roster with live data for every creator
  • Fast onboarding that does not rely on screenshots
  • Grouping by owner, vertical or tier
  • Permissions that match your team structure
  • Reporting you can send upward without rebuilding it
  • A way to shortlist creators for new campaigns

Keep your creator program organized

Start a free 30-day trial, or book a demo and we will walk through it with your roster.

Frequently asked questions

What is creator program management?

It is the work of running an ongoing group of creators: recruiting, organizing, briefing, measuring and reporting, usually for a brand or an agency.

Does Creato schedule or publish creator content?

No. Creato reads performance data through read-only connections and does not post on anyone's behalf. It focuses on data, access, pitching and reporting.

How many creators can a program have?

Creato is built for rosters from a few creators to several thousand.

Can brands run a program on Creato?

Yes. Brands and agencies can both start a workspace, with a free 30-day trial of Scale.

Keep your creator program organized

Start a free 30-day trial, or book a demo and we will walk through it with your roster.

Starts with a 30-day free trial of Scale.