A tool to manage creators without the spreadsheet
Creato is a creator management platform: your whole roster, their live stats, your clients and your campaigns in one workspace. Built for agencies and managers who run more creators than a spreadsheet can hold.
Starts with a 30-day free trial of Scale.
Managing creators in spreadsheets and chat threads stops working around creator number ten
Most teams begin with a sheet of handles and follower counts, then a group chat for every creator. It works until a brand asks for fresh numbers on six creators by tomorrow.
Then the team spends a day messaging creators for screenshots, copying figures into slides and hoping nobody changed their numbers in between.
Creator management software replaces the sheet and the chasing with a single source of truth that updates itself.
How it works with Creato
- 1
Build your roster
Invite creators to connect their accounts. Each one appears in your workspace with live stats across every platform they are on.
- 2
Organize and control access
Group talent by manager or vertical, and give each team member access only to the creators they handle, with role-based permissions.
- 3
Pitch, track and report
Send multi-creator pitch links, manage deals in a shared pipeline and publish live campaign reports from the same place.
Your roster, always current
One master view pools live data from every creator, so you spot audience shifts and growth by vertical without asking anyone for a screenshot.
Made for teams
Built-in roles and custom permissions keep each manager focused on their own creators while owners see everything.
Selling is built in
Media kits, pitch links and public roster pages live next to your data, so you go from managing to pitching in one click.
What to look for in creator management software
A creator management tool should remove work, not add a new database to maintain. Use this list when you compare options.
- Live creator data from official platform APIs, not manual entry
- One dashboard across Instagram, TikTok, YouTube and Snapchat
- Role-based permissions and per-creator access for your team
- Media kits and pitch links so selling is built in
- A shared CRM for clients, deals and commission splits
- Campaign reporting your clients can open as a link
- GDPR compliance and an audit log you can show a client
Run your creator roster from one place
Start a free 30-day trial, or book a short demo and we will walk through it with your own roster.
Frequently asked questions
What is the best creator management solution for an agency?
The right creator management solution replaces the spreadsheet with live data: one roster, verified stats from the platforms, media kits, pitch links, a shared CRM and client reports. Creato is built around exactly that for creator and talent agencies.
What is creator management software?
Creator management software helps agencies and managers run a roster of creators: tracking each creator's performance, sharing media kits, pitching to brands, managing clients and reporting on campaigns, in one place instead of spreadsheets and chat threads.
How do I manage lots of creators at once?
Put every creator in one workspace with live data, group them by manager or vertical, and use shared tools for pitching and reporting. Creato supports rosters from a handful of creators to several thousand.
Does Creato post or schedule content for creators?
No. Creato reads data through read-only connections and does not publish or schedule posts. It is built for managing, pitching and reporting.
How much does Creato cost for an agency?
Agency plans start at 79 euros per month, and every workspace starts with a free 30-day trial of the Scale plan. See the pricing page for each plan.
Features behind this
Run your creator roster from one place
Start a free 30-day trial, or book a short demo and we will walk through it with your own roster.
Starts with a 30-day free trial of Scale.